Opportunity everywhere… Those were the words spoken by my oldest son, Andrew at 7 AM the day after Christmas. He came down the steps and saw we had just received 4 plus inches of snow during the night.
“What do you mean Andrew?”
“Well, it snowed last night and I know people will need to get their driveways shoveled.”
“How do you plan to shovel, we don’t have a snow shovel.”
“Hmmm, maybe I’ll ask Mr. Tom if I can use his shovel.”
After about 30 minutes and a breakfast, Andrew went next door to Mr. Tom and borrowed a shovel. Within a few moments I looked outside and my son was shoveling the snow off the driveway of our neighbors. They are in their late 60’s. A perfect target market for this endeavor.
In about 45 minutes, my son came back in the house with $20 in his pocket and a grin the size of Texas.
He warmed up a bit, then came into my office. We plotted out the other homes in the neighborhood who had older residents. Determining these homes were the best opportunity for him to earn money shoveling snow.
Our neighborhood has about a thousand kids. Of which 100 are in the 12 to 17 year old category. No one is out offering to shovel driveways for $10 or $20. Most are probably inside, staying warm, playing the wii or facebooking.
There is no doubt in my mind, that Andrew saw this snowfall as heaven sent. A divine opportunity to earn some cash for his summer scout trip to the Northern Tier.
He didn’t futz around, come up with excuses or figure out how not to get a job. He saw and opportunity, figured out how to get his hands on a shovel and went out knocking on doors.
Not really hard, but yet don’t we make things way more difficult than they need to be in business? Others would contemplate, research, consider, talk with friends, then after the snow melted they’d complain about missing the opportunity.
Not Andrew he just saw an opportunity.
If you are a business owner, or contemplating being a business owner, my I suggest you operate in the same fashion. There is all around you, opportunities galore. Just open your eyes and get after the abundance around you.
Other kids in the neighborhood saw snow, my son saw a money making opportunity. Into which category would you fall into?